Socrates Knows How to Get More Referrals… Do You?
August 25, 2008
Socrates was a Classical Greek philosopher, considered one of the founders of Western philosophy. Principally renowned for his contribution to the field of ethics, Socrates also lends his name to the concept of the Socratic Method, a style of teaching in which a series of questions are asked not only to draw individual answers, but to encourage fundamental insight into the issue at hand. (http://en.wikipedia.org/wiki/Socrates)
Basically, Socrates asked a lot of questions, commonly answering a question with a question to probe deeper into a given topic. Today, entrepreneurs can benefit from the nature of Socrates by asking relevant questions (to themselves and to others) and discovering answers that significantly impact the direction of their business and boost their success.
What questions should you ask? When it comes to referrals, let’s begin with these…
Are you giving business referrals to the people you meet but not getting many or any referrals?
Do you have a growing list of customers who seem thrilled with your products and services but you struggle to generate referrals from them?
If you’ve answered “Yes” to the above questions, the next logical question is “WHY?”
The easiest way to get referrals is to ask for them! I know, I know… it sounds simple and seems obvious enough but, many professionals fail to simply ask for referrals.
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